The role of modern Press Releases continues to change and evolve in today’s digital marketing. Unfortunately, the pace of that evolution has led to a number of popular myths about the effectiveness of Press Releases. A Press Release that is hurriedly assembled without proper research will not yield the desired result. Many businesses can benefit from well-written Press Releases and have the potential of attracting the attention of their clients. Owing to the evolution of Press Releases, what worked in the past will hardly work these days. Below are five…
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